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PBR Trying It's Hand In The Hard Tea Seltzer Business

Pabst Blue Ribbon's Variety Pack Introduces Bold Flavors


Building on its over 175 years of brewing expertise, last year, Pabst Blue Ribbon launched its Hard Tea Seltzer. The instant success of the line pushed the brewery to then introduce Stronger Seltzer, Hard Coffee and Hard Cold Brew.

PBR Hard Seltzer Picture
PBR Hard Seltzer Picture

The success of its experimentation and innovation has now resulted in the new Hard Tea Seltzer Variety Pack, introducing three bold flavors. The mix features Pineapple-Passionfruit, Raspberry, Lemon and of course the original Peach alcoholic effervescent Hard Tea. Coming in 12-pack of 12oz slim cans, PBR’s 4% ABV Hard Tea Seltzer features bold natural flavor with only 100 calories and less than 4g of sugar in each can.

Pabst Blue Ribbon’s New Hard Tea Seltzer Variety Pack is available now in supermarkets, grocery stores and other retail locations.

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